The UK APG is, as the name suggests, a UK-based organisation, but we have members all over the world, and we're keen to support Planners and other Account Planning organisations around the planning planet. If you want to join us and you're not resident in the UK we'll offer you a reasonable discount (since you're unlikely to be able to come to many evening events or training sessions). Click here for the page with the membership application, if you download it it'll tell you the various rates.

If you're trying to get an Account Planning organisation up and running in your country/market/region/neck of the woods we can help in various ways. We can offer advice, we can supply some materials from our archive and we can offer you a webpresence via this site that you can manage yourselves. (We do have some minimal criteria we apply; stuff like making sure you're a not-for-profit organisation, that kind of thing.) Get in touch via the committee contacts page if you'd like to know more, or download our constitution and advice to get you started.

apg Spain has now appeared on the menu next to this page - click it once you are in "international" for access.   You can also get in touch with them via apg.secretaria@jwt.com.

apg Argentina is starting up and looking for volunteers.  Click through to the apg argentina page to find out more, or email them at mariana.bricchetto@ogilvy.com

apg Australia can be contacted through www.accountplanninggroup.com.au  and we are going to stock the apg Australia 2004 Creative Planning Awards with all the winning and shortlisted entries very shortly so keep an eye out for them.  We will include them in our resources section with a link from here.

There is a budding apg in France, and we hope to bring you their pages on the website soon - in the meantime here is an article written by Luc Wise, Head of planning, Agence V, Paris and Xavier Charpentier, Head of planning, Lowe Paris.

Merry Baskin has written a review of the 2004 4A's Account Planning Conference in the US - click on the title to download. 

And looking forward to next year - here are the details for the 2005 conference.

2005 US Account Planning Conference -Exploring the New Power of Creativity

 

The American Association of Advertising Agencies is pleased to announce the 2005 Account Planning Conference will be held at the Fairmont Chicago, adjacent to Millennium Park and just a few blocks away from Navy Pier and Magnificent Mile. This year's conference kicks off early Monday morning, August 1, and concludes at noon on Wednesday, August 3.

 

The theme for this year's conference is "Exploring the New Power of Creativity."  You will receive conference registration materials in April. The registration fees will remain the same from the 2004 Conference: AAAA Members Early, $995 and Non-Members Early, $1,095. Also, AAAA Members will receive registration discounts for sending more than one person from their office.

 

In the meantime, if you wish to make your hotel reservations now, please call the Fairmont Reservations desk at 1-800-526-2008.  Be sure to mention you are attending the AAAA Account Planning Conference to receive our terrific hotel room rate of $155 plus tax per night. Plan to arrive on Sunday, July 31, to reconnect with colleagues and friends in the account planning community prior to the beginning of the conference early Monday morning.

 

Questions? Call Michelle James at 212-850-0735 or e-mail aaaaconferences@aaaa.org.

 

We look forward to seeing you in Chicago!