From the bookshelf of...

Andrew Perkins, planner, DDB London In Search of Lost Time, Marcel Proust

 

Charles Vallance, founding partner, VCCP - Cognitive Dissonance, Leon Festinger

 

Sean Pillot de Chenecey, Captain Crikey - The Rise of the Creative Class, Richard Florida

 

Martin Cole, Planner, Grey London - The Paradox of Choice, Barry Schwartz

 

Mark Earls, Executive Planner, Ogilvy & Mather - The Pragmatics of Human Communication, Watzlawick et al