Welcome to the Account Planning Group ...


Training update -- repeat of the Inspirational Brainstorming Course on 14th-15th July 2008 ... more details click here

Two more APGs established:  Congratulations to APG Romania and APG Norway. We wish the planning communities in those two countries all success.   http://www.apgromania.ro/    http://www.apgnorway.no/  

2007 APG Creative Strategy Awards - who won what? ....  more details click here

Masterclass in 

Brand Planning

A Masterclass in Brand Planning: the timeless works of Stephen King   Marketing and advertising books come and go.... but only a few can be said to be genuinely important: this book is one of that rare breed. Price 20pounds plus postage  .... more details and order form click here   There's a review in Market Leader click here; and in Admap click here

 

"Planner v planner"  A Campaign article looks at whether comms planners and account planners can do each other's job. Or are two heads better than one?  click here