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6 Apr 2018

Why the demand for ‘quick-turnaround insights’ devalues great Planning and what we can do about it.

7 Nov 2017

Beats by Dre won a gold in the APG awards with what, I think, is a great piece of advertising thinking. The brand and the agency (R/GA) may be super hip, yet the thinking is classical.

1 Nov 2017

Top news. The 2017 APG awards book is out. Reading it is one of the best “strategy workouts” that a planner can do. So, that’s what i am going to do – and i am going to use it illuminate what we mean by that much used word – “Insight”- and how it helps unlock great wor...

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