Articles

This the part of the site where we upload, and encourage you to send and share lots of interesting stuff about planning and strategy.  

RSS Feed

Katie Mackay-Sinclair shares what makes her curious and keeps her mind in shape.

9 Mar 2017

This week I’ve shared what I think are some of the best books, blogs and events on the topic. In the following weeks I’ll discuss some broad themes such as why observed data trumps claimed data and why we should give as much weight to target moments as target audiences...

11 Jul 2016

I’ve been chasing a career change. Albeit a much more modest one; to break from account handling into planning. Something I can now happily say I’ve accomplished. This story is to help those, who like me, want to break into planning from account handling.

Please reload

Please reload

Please reload