APG 'Top Talks' 2021

A series of online talks from interesting and inspiring strategy leaders

This year we will be putting on a host of Top Talks by top strategists. We've asked them to choose topics that they are passionate about or think will be of most use to the APG community. Some will have specific relevance to the times we are in, and others will have more general interest and applicability. They will all be good! They will be about 30-45 minutes long.
They are an APG member benefit and therefore for members only.

Keep an eye out for our next Top Talk here. In the meantime, you can still watch all the Top Talks we ran in 2020 here or view our 2021 Top Talks below. 


Over the last five years online advertising has become a feature of election campaigns, and there have been significant concerns voiced about its impact on elections. Whether seen to manipulate voters or to be the domain of ‘dark money’ and influence campaigns, there has been much debate about the negative impact of this trend.

In this talk Dr Kate Dommett will unpack what we know about on-line political advertising and dissect the claims that have so far dominated debate, including whether it works in the same way as online consumer advertising. Kate will also talk about her agenda for new academic research, to gather new data on the world of online political advertising. She is looking to the APG community for expert help and guidance and she’ll say more on the 30th.

Dr Kate Dommett is a Senior Lecturer in the Public Understanding of Politics at the University of Sheffield

APG Top Talks are free for APG members. If you would like to attend, and you need take out or renew your membership, go here.

More information and tickets coming soon...

APG Top Talks are free for APG members. If you would like to attend, and you need take out or renew your membership, go here.

We will be housing video's and decks from the past top talks on our Think Tank so you'll be able to watch back any moments you missed. 

Go Luck Yourself

16th February 2021

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Speaker: Andy Nairn, Author of 'Go Luck Yourself' and Founding Partner at Lucky Generals

Field Notes on Activist Strategy

24th March 2021

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Speaker: Phil Adams, Founder and brand strategy adviser at I Know Some People Ltd

Finding Inspiration in Visual Culture (sponsored by Pinterest)

27th January 2021

Raquel Chicourel

Speaker: Raquel Chicourel, CSO at Grey London

Why Creativity Needs Conflict

1st June 2021

Ian Leslie

Speaker: Ian Leslie, Author, Speaker and Strategist

'Brandsplaining' with Jane Cunningham & Philippa Roberts

10th March 2021

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Speakers: Jane Cunningham and Philippa Roberts, Authors of 'Brandsplaining' and Founders of PLH Research

What Brands can Learn from Studying Gangs

22nd June 2021

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Speaker: Kevin Chesters, Strategy Partner at Harbour London

“APG Top Talks is an invaluable service to all planners regardless of the level and experience. It provides us all the sense of a community that has an important role to play during this pandemic, and somehow in a world of isolation you feel closer to people you admire or follow consistently.”


“The APG Top Talks have been my motivation at tough times. They're fantastic to watch on demand with a morning coffee.”


“I've used the Top Talks as a way to continue my "training." They have helped me feel guided (and productive) during frequent work lulls.”


“The remote webinars have been excellent. it means I can attend events that would have ordinarily have been 300 miles away.”


“APG Top Talks are a great way to stimulate my mind, see other planners and have a bit of a discussion.”