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Last night at Fallon, the APG convened for some more Noisy Thinking about the present and future of planning. This time it was the turn of clients past, present and future to share their views on the state of the discipline and the challenges facing Planners…. Andy Fennell , Group Marketing Director of Diageo; Mark Lund , Partner at NOW and former CEO of COI; Alison Hardy , owner of Headstrong Thinking and former Director of Marketing Services at Doctor Foster: DOH shared

Where is planning going? This was the question that the APG posed on Tuesday 6th March to three planning luminaries- Adam Morgan , Richard Huntington and Cameron Saunders . Hailing from the worlds of consultancy, business and the heart of a creative agency respectively, their perspectives on what planning is doing right, what it’s doing wrong, and where it’s headed were eagerly received by a packed audience at the Wellcome Collection. You can watch the videos here . First