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Privacy Policy

Privacy Policy

This privacy statement provides details about how your personal information is collected and used by us. We may update this policy from time to time so please check it periodically.

1.0 Our beliefs regarding user privacy and data protection

We believe that keeping your personal information safe and secure is of greatest importance. Personal information is any information that identifies you or would enable someone to contact you, this includes your name, email address and phone number.


We have a duty of care to our community and members whose information is stored within our password protected database. We will never sell, rent, distribute or make public your personal information without your consent.

2.0 Relevant Legislation

Our business, database and website are designed to comply with the following national and international legislation with regards to data protection and user privacy of the EU General Data Protection Regulation 2018 (GDPR).

​3.0 Personal Information that we collect and why we collect it


We collect and use personal information for the following reasons:

3.1 APG Membership

When you sign up for APG Membership, we ask that you provide us with some personal information.


The details that you provide about yourself will be collected by us when you sign up for APG Membership by filling in an online form, calling the office or sending us an email. Our Membership lists are password protected.

If you are signing up someone other than yourself, it is your responsibility to insure you have that person's permission before submitting any of their personal information.


If you believe that any information we are holding on you is incorrect, please email us as soon as possible. We will promptly correct any information found to be incorrect.

3.2 Email newsletter

If you choose to join our email newsletter, the email address that you submit to us will be added to our contact list on Constant Contact who provide us with our email marketing services. We consider Constant Contact to be a third party data processor (see section 5.0).

Your email address will remain within our contact list on Constant Contact for as long as we continue to use their services for email marketing or until you specifically request removal from the list. You can do this at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list.


3.3 Contact forms and email links

Should you choose to contact us using the contact form on our Contact Us page or an email link like this one, none of the data that you supply will be stored in our website, database or by any of the third party data processors defined in section 5.0.


3.4 Site Visitation Tracking

We use Google Analytics to track user interaction, number of visitors and how people find our website. Although Google Analytics records your location, Internet browser, operating system and device, this information does not personally identify you to us. However, Google Analytics does record your computer’s IP address, which could be used to personally identify you, but Google does not grant us access to this. We consider Google to be a third party data processor (see section 5.0).


3.41 Cookies Policy

Cookies are small files that collect information to help provide the best possible online experience for you. This page will tell you what cookies are, how we use them, and how you can control our use of cookies and similar technologies.

What are cookies?
Cookies are small files of letters and numbers that are placed on your computer, tablet or smartphone, by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site, for example, remembering your preferences, recording what you have put in your shopping basket, and counting the number of people looking at a website. We use cookies and similar technologies to provide you with a functional website and to give you a more personalised service.

Who sets the cookies?

We use both first and third party cookies:

First party cookies are cookies that are set by us (as the owner of the website). They help the website to function as you as the user might expect it to. They are also used to provide us with anonymised data about how our website is being used.

Third party cookies are set on our website by an organisation other than us. These enable us to learn more about our members.

Why do we use cookies?
A visit to a page on the APG website, may generate the following types of cookie:

Essential cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, or make a purchase. For example, we use essential cookies to remember information you’ve entered into our membership sign up forms, so that you can move between steps on the form or visit other pages without having to re-enter your information, within a single website visit.
Analytical/performance cookies. These allow us to recognise and count the number of visitors to our website(s) and to see how these visitors move around / interact with our website(s). We may for, example use analytical cookies to provide data on how many users have visited our site, how long users have spent on the site, and what buttons they have clicked. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, and remember your preferences. For example, we use functionality cookies to remember settings you’ve previously applied, such as layout and text size.
How long do cookies last?
Cookies last for different lengths of time depending on what they are used for.

Session cookies are temporary cookies and are only stored until you leave the website or when you close your web browser.

Persistent cookies last for a fixed period of time, defined within the cookie, and allow the website to recognise the device again when the user returns to that website on that device. 

What cookies does APG Use:

You can find a full up to date list of which cookies we use here:

How do I change my cookie settings?
Cookies can be controlled by your web browser settings. Whether our cookies are used will depend on your browser settings, so you are in control. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, please use the following links:

Internet Explorer cookies information

Chrome cookies information

Firefox cookies information

Safari cookies information

Please be aware that by blocking all cookies you may not be able to access or use all the features of our website and you will not receive a personalised service.

We do not use any cookies for the purpose of advertising and do not use advertising on our website however for those who are concerned please see the information below:

If you are primarily concerned about third party cookies generated by advertisers, you can turn these off by going to the Your Online Choices site. Also, you can visit the trade body representing these advertising platforms for more information: Network Advertising Initative. From their site, you can control third party online advertising by managing your browser or mobile device opt-outs.

Note that these links will take you to other sites. APG is not responsible for the information and also the setting of cookies on these other sites.

3.5 Our Social Media Platforms

Should you choose to add a comment to any posts that we have published on our social media platforms, such as Facebook, Linkedin, Twitter, Instagram, Soundcloud, or YouTube, the information you enter with your comment will not be saved to our database.

Your comment will remain on our social media platforms until we see fit to either remove the comment or remove the original post. Should you wish to have the comment deleted and cannot do it on your own, please call the office on +44(0)208 858 0707 or get in contact with our data protection officer (details can be found in section 8.0).

NOTE: You should avoid entering personally identifiable information to the actual comment field of any comments that you submit on any of our social media platforms.

4.0 How we store your personal information

As detailed in section 3.1 and 3.2  above, when you sign up for APG Membership or our APG Email List, the personal information you supply will be stored in our database (Maximizer). This database is password protected and only accessible to employees of the APG.​

Generally, we process your personal data within the EEA. If we need to transfer your personal data out of the EEA, we will ensure a similar degree of protection is afforded to it as if it were being processed within the EEA. For example:

  • We will transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission.

  • Where we use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe.

  • Where we use providers based in the US, we may transfer data to them if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between Europe and the US.

5.0 Our third party data processors

We use a number of third parties to process personal data on our behalf. These third parties have been carefully chosen and all of them comply with the legislation set out in section 2.0.

6.0 Data Breaches

If there is any unlawful data breach of this website’s database or any of our third party data processors, we will report to all relevant persons and authorities within 72 hours of the breach.

7.0 Data Controller

The data controller of this website is: The Account Planning Group Ltd (APG Ltd)

Company number: 8266609

Registered and operating office is: 40 Stockwell Street, Greenwich, London, SE10 8EY

8.0 Data Protection Officer

Miss Lexi Campbell

Membership Accounts Manager and Data Protection Officer

Telephone: +44(0)208 858 0707


9.0 Accessing your data

Should you wish to access your data, the following information will apply:

  • We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data. This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it.

  • We will try to respond to all requests within one week. However, it may take us longer if your request is complex or if you have made a number of requests. In this case, we will notify you and keep you updated.

  • To request access your data, please contact the Data Protection Officer (details for contact found in section 8.0)


10.0 Complaints

Please contact the Data Protection Officer (details for contact found in section 8.0) if you have a concern about how we are dealing with your personal data, though you are entitled to complain at any time to the Information Commissioner's Office (ICO) at​.

11.0 Changes to your details or this privacy policy

If your personal details change, please help us to keep your information up to date by notifying our Data Protection Officer defined in Section 8.0.


We may update this policy from time to time to reflect changes in our activities or legislation. We will not inform you of these changes. However, we recommend that you check this page regularly for any policy changes. Any changes or updates are mentioned in the change log below.

11.1 Change log

28th September 2020: Added sections  9.0 and 10.0

6th October 2020: Added Cookies Policy - section 3.41

7th October 2020: Section 4.0 updated.

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