Upcoming Training Courses

We are planning to keep up all our training commitments over the next months, taking most of our courses online.  We are also going to deliver new courses and workshops online. Course pages are being updated continuously as arrangements are being made.


If you have lost your job or are temporarily out of work you can request a 20% discount on the cost of your training course.

Agile Strategy

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In this interactive training course we are going to show you how to do great planning but do it faster, more independently and in shifting, complex environments with a wider range of colleagues and clients.

Next Course: Online

8th, 9th, 10th, and 11th March 2021

How to write and deliver persuasive strategy presentations (especially on video)

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A New APG Training Course specially adapted for lockdown. This is a course that helps you harness the techniques of storytelling to create more persuasive presentations. 

Next Course: Online

TBC 2021

Why did nobody me this stuff?

If you’re a planner or strategist in an agency you’re probably pretty clever, good at strategic thinking, and able to pick up skills and new ways of working pretty quickly.  And a lot of these are easily taught in classic training courses

Next Course:

TBC 2021

Planning Fundamentals

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Planning Fundamentals, and How to Apply Them is  training course designed by Charlie Snow and Sarah Newman, to take you through the most important principles of planning and show you how to apply them.

Next Course: Online

11th, 12th, 13th & 14th May 2021 (Half Days)

Telling Stories with Data

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There are two skills every planner and strategist needs if they’re going to thrive: The ability to interrogate and make sense of data, and the ability to use the insights from data to persuade others to take action. At its simplest, the equation underpinning modern business impact is this: Analytics + Storytelling = Influence.

Next Course: Online

TBC 2021

How to Apply Strategy to Solving Client Problems

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This course will equip you with the tools to see beyond the client brief and get to the ‘question behind the question’.  You will develop more powerful and robust strategies as a result that demonstrate to clients the value creative strategy can bring to their business.

Next Course: Online

13th, 20th, 27th April & 11th, 18th, 25th May 2021

How to Run a Really Useful Workshop

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A Really Useful Workshop is not rocket science but it does need a lot of thought, careful planning and an understanding of how to run it and how to get the best out of people.

So we’ve got together with Julian Saunders to pull together all the thinking and tools you need into a rocket-fuelled 3 hours of the theory and practice of running a really good one.

Next Course:

TBC 2021

*Dates subject to change

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