Articles

This the part of the site where we upload, and encourage you to send and share lots of interesting stuff about planning and strategy.

How Not to Use How Not to Plan - A Review by Malcolm White

My first planning boss always skewered the ill-thought out, or the just plain wrong, with a piercing ‘bollocks’ or a ‘bullshit’, followed...

How Not to Plan - A Review by Kevin Chesters

Small confession. I was always going to like this book after the opening sentence: “To be honest, we’re not big fans of business books”....

How Not to Plan - A Review by Martin Weigel

When most books about marketing or advertising merely add to the landfill of calorie-free advice and are long copy exercises in self...

How Not to Plan - A Review by Neil Godber

How Not To Plan is a wonderfully illuminating and insightful book that any and everyone working in Planning (and beyond) can find...