APG
- Jan 24, 2019
- 8 min
APG Noisy Thinking | How do you plan?
We thought it would be bracing to start the new year with a fresh look at the basics so we began by asking 3 planners who’ve been doing it for a while, with quite a lot of success, how they approach the job. They have vast amounts of experience at different agencies, working on a multitude of diverse clients and applying contrasting academic and strategic approaches to their work. They are also generalists in the best sense of the word. They are able to apply their skills, ex
APG
- May 1, 2018
- 3 min
Information Diet | Raquel Chicourel
This is part of the series 'How to be Curious - Cognitive Fitness for Planners' by Ian Leslie, our APG Guest Editor during April 2018. He believes that strategists need to be curious and stay curious and the only way to do that is to excersise your brain as you do your body. One important aspect of fitness is diet. Here he gives you a look at the information diets of different strategists, via a Q&A. Raquel Chicourel | Chief Strategy Officer at M&C Saatchi London Before I go
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