Articles

We thought it would be bracing to start the new year with a fresh look at the basics so we began by asking 3 planners who’ve been doing...

Why the demand for ‘quick-turnaround insights’ devalues great Planning and what we can do about it. In 2011, Richard Huntington wrote a...

Mintel’s ‘Think like a CSO’ offers something all-too-rare in today’s #instaculture: an opportunity for the speaker to distill...

Last week, I heard Jon Steel lambast the current state of planning. His main bone of contention was that it is no longer a research based...

An evening of talks, tools, interactive exercises and discussion to demystify qualitative research. A brief but incredibly useful,...

WHAT’S YOUR OFFICIAL JOB TITLE? Founding Partner at Thinktank International Research Ltd HOW WOULD YOU DESCRIBE TO YOUR MUM WHAT YOU DO?...

WHAT’S YOUR OFFICIAL JOB TITLE? Partner at The Nursery HOW WOULD YOU DESCRIBE TO YOUR DAD WHAT YOU DO? I talk to people about what they...

It’s time to take a leap of faith 2015 needs to be the year that strategy stops standing on the precipice, wondering whether to change...

Planners get the research they deserve. 1/ Culture – over used these days. But what we are so used to doing we don’t notice is worthy of...

This time we were interested in interrogating the working relationship between Planners and researchers, from formal briefings, to...