APG
- Feb 5, 2015
- 3 min
Day in the Life of Simin Radmanesh
WHAT’S YOUR OFFICIAL JOB TITLE? As of 3 weeks ago, Planning Director, Memac Ogilvy, Qatar HOW WOULD YOU DESCRIBE TO YOUR DAD WHAT YOU DO?...
APG
- Jan 30, 2015
- 4 min
How to be a Chief Strategy Officer
First of all, an apology. There isn’t a simple, ten-point plan you can follow to become a CSO. Or if there is, no one told me! What I can...
APG
- Jan 9, 2015
- 6 min
2015 - The Year Ahead in Strategy
It’s time to take a leap of faith 2015 needs to be the year that strategy stops standing on the precipice, wondering whether to change...
APG
- Oct 8, 2012
- 6 min
Planning 3.0 - Planning without a Roadmap
This evening’s Noisy Thinking was an early sell-out on-line, and the largest room in Google’s gorgeous offices was packed. Our three...
APG
- May 10, 2012
- 3 min
Business Bites Back
Last night at Fallon, the APG convened for some more Noisy Thinking about the present and future of planning. This time it was the turn...
APG
- Apr 2, 2001
- 4 min
What is Account Planning? (and what do Account Planners do exactly?)
It has been over 30 years since the first account planner walked the earth. Since then account planning has developed into a job function...