The Purcell Room on the South Bank seats 387 poeple and last Thursday 2nd October every seat in the house was taken for an electric afternoon of talks from some of the best strategic minds in the business. You can find authoritative coverage in article by Tracey Follows in Campaign. The feedback we have had from the audience has been exceptional so thanks to our amazing speakers and to all of you who came to the event and helped make it such a success.
If you weren't able to make it, we have published a few perspectives on speakers and the themes below.
We didn’t film the event as we took the view that you had to be there. The APG is as much about building a sense of community and brining planners and strategists together to meet, talk and get to know each other, as it is about promulgating strategic thinking and new ideas.
Thanks again to our media sponsor the Guardian, and to JWT who conceived and created the concept of the Big Brain to support the event.