The Year Ahead for Planning
Legend has it that George W. Bush once dismissed French business culture, by saying: “They don’t even have their own word for...
APG
Jan 11, 20164 min read
Happy New Year to all our members, followers and supporters
We’re back with a new Chair, a packed agenda of events and new ideas for training as the year progresses. First it’s a great big welcome...
APG
Jan 4, 20162 min read
Top 10 Tips To Fast Track Your Career As A Junior Planner | A view from Charles Oben
Staying true to my promise of attending more APG events after really enjoying the APG's Noisy Thinking About Planning In A...
APG
Dec 10, 20154 min read
The Time Has Come to Say Goodbye
The time has come to say Goodbye. It's been a privilege and an honour to be able to serve as Chair of the APG for the last two years....
APG
Dec 4, 20154 min read
How Not to Write a Creative Proposition
Having one year of planning experience is like being 15 and given the keys to a Ferrari. There’s an adventure under that bonnet, and...
APG
Nov 30, 20152 min read
How to get your career on track (An audience with Craig Mawdsley)
Do join us for our last APG Young Planner evening of the year on Thursday 26th November at 6.30pm. The theme is careers and networking...
APG
Nov 27, 20151 min read
Planning in a Post-Capitalist World
Last week I attended my first APG Noisy Thinking event. Soon after, I thought to myself, “Why haven’t you come to more of these?”...
APG
Nov 26, 20153 min read
Models I have found useful
The semiotician Virginia Valentine used to talk about ‘Not-ness’. It’s an incredibly useful concept to use when thinking about brands....
APG
Nov 9, 20151 min read
If I could tell you one thing...
Resist the temptation to think that you can get everything you need or want online. It’s only half the story. You will get a wealth of...
APG
Nov 9, 20152 min read
APG 2015 Creative Strategy Awards: The Winners!
On Friday night the planning world glittered and sparkled with wit, strategic brilliance (and some fabulous outfits). 225 people packed...
APG
Oct 22, 20151 min read
10 GOLDEN RULES for a Strategy of Influence
On Friday we announced the winners of the 2015 APG Creative Strategy Awards. Congratulations to all of the worthy winners! As this year's...
APG
Oct 21, 20151 min read
Think like a CSO (with Craig Mawdsley)
Preparing for the APG ‘think like a CSO’ event, hosted and made possible by Mintel, made me think about how I think. Which may be a...
APG
Oct 2, 20152 min read
Pints, Stats and Pork Scratchings
APG Young Planners first event of the season is on the 1st October. 'Pints, Stats and Pork Scratchings' is the theme and we'll be running...
APG
Oct 1, 20151 min read
If I could tell you one thing...
You were pretty rock hard in those graduate days. Always asking 'why' and not standing for wobbly answers. Willing to learn like a...
APG
Sep 30, 20151 min read
Formula for Change
I’ve found this formula very useful for any behavioural change brief, whether trying to get smokers to quit or trying to get people with...
APG
Sep 30, 20151 min read