What is Planning?

Interviews with top Planners and Strategists in the industry to help us understand what Planning is.

Ben Essen | Head of Planning at iris Worldwide

10 Feb 2015

What is Planning?

What makes Planning challenging?

Is it easy to get into Planning?

Do Planners need experience?

Three things you look for in a Planner?

What are the routes into Planning?

Junior Planners - What to do from Day 1?

How to progress as a Planner?

How important is the APG in helping aspiring Planners?

Last bit of advice?

Rebecca Moody

22 January 2015

What is Planning?

What makes a good Planner?

What makes Planning challenging?

Did you always want to be a Planner?

Is it easy to get a job in Planning?

What do you look for in a Planner?

How can Young Planners progress?

Advice for your younger self?

Are grad schemes a good route in?

Advice to new Planners?

Matthew Heath | Chairman & CSO at M&C Saatchi Group/LIDA

22 January 2015

What is Planning?

Did you always want to be a Planner?

Is it difficult to become a Planner?

Join a grad scheme or get experience?

What do you look for in a Planner?

What do you do when you start out?

How do you progress as a Planner?

What advice would you have wanted when you started out?

John Shaw | Worldwide Head of Strategy at Brand Union

15 February 2015

What is Planning?
Did you always want to be a Planner?
Is it difficult to become a Planner?
Join a grad scheme or get experience?
What do you look for in a Planner?
What do you do when you start out?
How do you progress as a Planner?
What advice would you have wanted when you started out?