Articles

We saw a bigger opportunity at the heart of the brief – that being to reinforce Minecraft’s role in culture as a force for driving...

PR planning creates strategies to help brands and companies to create sustained value by stimulating, building and engaging...

The APG Creative Strategy Awards shortlist represents the best of our discipline and aims to help us all get better.

How to Get on the Short List: A Perspective from Michael Lee

It's clear that despite the potentially polarising nature of the event's title, some common themes were unearthed during the session...

Inspired by an overview of ITV’s fantastic “What Unites a Kingdom?” research, Cultural Insights Lead Lucy Crotty detailed...

When you become a member of the APG you get a lot of really useful free stuff like access to our Think Tank with awards papers, video...

Anybody that knows me, will know that I’m a massive Manchester United fan. Which has made the last month particularly painful...

Tom Roach, VP of Brand Strategy at Jellyfish shares his fresh perspectives on some of the new and different ways to be a planner these days.

If there’s one thing I hope to achieve over the two years of my term as Chair, it is to try to broaden the awareness of our profession...

I’m delighted to announce that Michael Lee is the new Chair of the APG.

If you’ve been to our events or training courses, you know how seriously we take our feedback. It’s always helpful to hear from you...

Remember those early innocent days of social media. We happily overshared on Facebook. "User Generated Content” became a common phrase...

As we experiment with hybrid working we want to know how it is working for you and the whole Planning community...

For planners looking for inspiration, you will find over 30 stories of transformation and ingenuity. This year's papers are bursting with...