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  • APG

Why the biggest danger for strategists is humans expecting less of each other



Futurist Richard Watson was adamant that while McDonalds may use robots to predict what customers will order, and eventually, whole cities may run themselves, machines will not make humans in business obsolete. He argued that technology is terrible with dealing with humans and will never, for example, be able to understand or persuade clients the way we can. “They cannot understand all the nuances in the world, how things can fit together yet be contradictory”, he explained. He insisted that because of this, planners will not disappear and instead, we’ll be using robots to assist us with our work.

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