
Martin Beverley
- Jun 9
- 1 min
APG Awards 2023: A word from Martin Beverley, Chair of Shortlisters
The APG Creative Strategy Awards shortlist represents the best of our discipline and aims to help us all get better.


Michael Lee
- Feb 13
- 8 min
Inside the APG Creative Strategy Awards
How to Get on the Short List: A Perspective from Michael Lee


Vicki Holgate
- Oct 15, 2021
- 2 min
APG Awards 2021: A Word from Vicki Holgate, APG Chair
For planners looking for inspiration, you will find over 30 stories of transformation and ingenuity. This year's papers are bursting with...


Charlie Snow
- Oct 15, 2021
- 2 min
APG Awards 2021: A Word from Charlie Snow, Chair of Judges
After we had heard all the presentations of these papers, one of my fellow judges turned round and said: “It is such a joy to be....


Matt Tanter
- Oct 17, 2019
- 2 min
"It's all about the people" - Matt Tanter, APG Chair
So here we are. 2019. The year of no theme. For 25 years these awards have celebrated and recognised the very best in creative strategy. Str


Jim Caroll
- Oct 17, 2019
- 3 min
Compelling Words from Jim Carroll, Chair of Judges
Having judged 27 compelling cases back in September, I’m more than ever convinced that these times of transformational change need your imag

Marie Maurer
- Mar 7, 2019
- 2 min
How to Win an APG Award
As I am eminently unqualified to advise you how to win Gold, I will instead recount the advice from this week’s ‘How To Win 2’ event featuri


APG
- Feb 20, 2019
- 2 min
BE BRAVE. GO LONG.
We're announcing the new Long-Term Thinking Award: A new category, for 2019 APG Creative Strategy Awards. As our world is increasingly...


APG
- Nov 7, 2017
- 2 min
More from the insights treasure trove (Beats by Dre)
Beats by Dre won a gold in the APG awards with what, I think, is a great piece of advertising thinking. The brand and the agency (R/GA)...


APG
- Feb 23, 2017
- 2 min
It woz the team wot recruited more teachers
This is an edited version of the talk I gave at the APG Transformational team event. For a few years I was lucky enough to lead strategy...


APG
- Feb 22, 2017
- 2 min
Transformational Team Thinking
I’m not going to talk to you today about some of the transformational ways of working that we started to implement at Saatchi’s in recent...

APG
- Feb 20, 2017
- 3 min
APG Awards 2017 | How to win (1)
It’s here. APG 2017. And I am extremely excited to be here and to have been asked to help seek out and find the most exciting...


APG
- Jan 23, 2017
- 6 min
APG Creative Strategy Awards 2017: Transformational Thinking
There’s many reasons for strategists to start 2017 full of excitement and optimism. Not least, because this year ushers in the return of...


APG
- Jan 16, 2017
- 2 min
2017 a year of transformation
Hello, and welcome to 2017. A new year which brings not only exciting new possibilities, but a new reality politically and socially. A...


APG
- Oct 22, 2015
- 1 min
APG 2015 Creative Strategy Awards: The Winners!
On Friday night the planning world glittered and sparkled with wit, strategic brilliance (and some fabulous outfits). 225 people packed...