APG
- Dec 2, 2016
- 2 min
APG West does SMW
Last month Bristol held its first ever Social Media Week. There were more than fifty events, and more than 1500 people attended or spoke...
APG
- Feb 15, 2016
- 3 min
I like it when we all watch the same thing
It’s increasingly a “look at that” world and this clearly provides an opportunity for brands to be the “that”. We risk overstating this...
APG
- Jun 17, 2015
- 1 min
APG 2015 Student and Young Planner Awards Judging Panel
Our judging panel convened yesterday at Twitter to debate the shortlist for these brand new APG awards. A tough task: the authors did...
APG
- Feb 5, 2014
- 5 min
What is an Insight? The APG in combative and revelatory mode
Last night the APG brought together six of the industry’s best minds to answer the question: ‘What is an insight?’ From poptarts to the...
APG
- Feb 4, 2014
- 5 min
What is an Insight?
Tracey Follows of JWT spoke of “noticing when you are noticing” and in particular slowly realizing that you are dealing with a “weird...